On a drizzly and gray morning in Sydney, Aje helped bring us out of our rainy day with a very bright and cheerful Resort ’23 collection, entitled ‘Statue’.
Housed in the Museum of Contemporary Art with impeccable views of the Sydney Harbor Bridge and Opera House, models walk the maze-like runway, slipping in one another’s paths with ease.
But more importantly, every face that appeared on the runway sported the brand’s signature set of puff sleeves, summer sorbet shades and heavenly silhouettes. Beauty is kept to a minimum with a strong emphasis on light that burns from within, thanks to the Sunday Riley skincare. And for hair, O&M opted for a wet look that accentuates the roots of the slicked back hair and lets natural hair show through.
The collection is sprinkled with a series of abstract floral prints in similar colors, each spread over a pure white base as a canvas. And according to the founder of the brandAdrian Norris and Edwina Forest, space played an integral role in the inspiration behind the collection.
Under, marie claire Australia chats with Norris and Forest about the vibrant and fun collection of Resort ’23.
What’s on your mood board for this collection?
Edwina: This season, we’re looking for inspiration in the philosophies of iconic and emerging sculptors and how they use the earth as a canvas and the core of their art. There are a number of artists, but we’re particularly interested in the vibrant hues found in Christo and Jeanne-Claude’s sprawling landscape art installations, the undulating hills at Maya Lin’s Storm King Wavefield, and Marlene Knudsen’s meandering pots.
Tell us about new collections.
Edwina: Resort 23, which we call ‘Sculptura’, encapsulates the place where art, body and nature come together. It is an exploration of the inherent interaction between form and space, manifested through a myriad of tonal textures, vibrant colours, hand-painted prints and unexpected shapes that pop up throughout minimal and maximal silhouettes.
What does appearing at AAFW mean to you?
Adrian: AAFW is a unique opportunity to showcase the collection of Aje’s Resort in Australia, while amplifying this collection and the essence of Aje to our international community.
Do you have a standout moment or memory from AAFW?
Adrian: The opening of fashion week in 2019 is an important milestone for us as a fashion house. With the Sydney Harbor Bridge and Opera House as our backdrop, this show was an opportunity to start setting the stage for international expansion while inspiring Australian customers at the heart of our brand.
Which Australian designers throughout history have you admired or inspired you and why?
Edwina: For a long time it felt like geographic isolation kept us out of fashion and because of this, many Australian designers tried to imitate what was happening overseas in order to be recognized globally. The result is that the design sensibilities of many Australian designers have become very similar, or appear to have been ‘seen’ abroad. Today, there is a large pool of quirky Australian designers, each of us standing proudly in our own design code, flying the Australian flag aloft around the world, and to me that is very inspiring.
Summarize the Aje woman in a few words:
Edwina: Easy. Strong. Raw. Beautiful.